Source: instagram.com. These women are talented, relatable, authentic, and vocal, and their followers love them for it. On Instagram, she shares her vision board workshops and creates engaging and insightful reels about the power of manifestation and positive thinking. We are thrilled to have on the pages of Negocios Now such awonderful group of leaders. With the steady growth of the Hispanic population in the U.S., their purchasing power has also grown substantially over the years. This captivating Latina influencer loves to share tips on beauty, skincare, fashion, travel, and lifestyle on her social channels. Thirdly, top Latino influencers often possess unique skills and knowledge about their culture which brands can use to their advantage. This past January, Priego was a panelist at The Latinx House at the Sundance Film Festival, the very first official Sundance space for Latinx by Latinx. Her first modeling gig was for denim brand Diesel in 2014, and after signing with IMG models, she appeared in other campaigns for top brands and was featured in several editorials, including Glamour and Cosmopolitan. The rise of social media has been key for the success of top Latino influencers too, providing them with a platform to share stories from different angles whether its about culture, identity, or lifestyle. Fifty-eight percent of Hispanic consumers in the U.S. are under 34 years of age and in their prime years for forming brand affiliations and cementing loyalty. This list profiles a half-dozen political leaders, four of whom have run for mayor. Rocio Velazquez Kato, 34, is her ancestor's wildest dream come true; a first-generation American, first-generation college graduate, immigration policy analyst at the Latino Policy Forum . Brands have found that teaming up with top Latino influencers can be an effective way to reach a wide range of potential customers and grow their businesses. Type Of Instagrammer: Photography. Selena is a pop singer, one of the most relevant, popular, and well-known Latina Instagram influencers, and an actress who has been in the public eye since she was a child. Willeyrex is also an author who has published a saga of books titled Wigetta alongside fellow YouTuber Vegetta777. Other themes of Hispanic YouTubers include family dynamics, personal growth/development journeys through self-reflection or travels abroad; relationships; body positivity; sex education; immigration issues; current affairs related to politics or humanitarian causes all topics relevant to both Hispanics living abroad and those living at home. Vicky, one of the top Latin influencers, has partnered with various brands, including Maybelline, Dior, Tresluce Beauty, IT Cosmetics, and more. This increases brand awareness as well as customer engagement which makes campaigns more successful in terms of ROI. El Rubius is also one of the most popular streamers on Twitch, with the third-most-followed Twitch channel in the world as of May 19, 2022. This is a challenge that counts on support from many in this community and our sponsors, said Nicado. As a writer, Kim, one of the top Latin influencers, published Mariposa and Mija, her collections of bilingual poems, affirmations, and revolutionary love letters. The support, along with the love, has helped power the team's ascent. In addition, Vera has successfully worked to increase Latino enrollment by ten percent for the Chicago Head Start campaign, and fully enrolling 25,000 children for the Chicago Park District summer day camp. Her digital series Like, Share, Dmelo, with fellow Latina and childhood BFF Dee Nasty, became a network television show on Fuse TV, and its content has been well-received by the Dominican-American community since its premiere. 2. Spanish Youtuber Willeyrex, whose real name is Guillermo Diaz Ibez, is best known for posting video game content. We need to be the lead and not the sidekick. Also as one of the most prominent and well-known Latina Instagram influencers, Gina Rodriguez is unafraid to speak her mind, and her followers admire that her. The Power of Latin Influencers Leading Hispanic Influencers in the World, List of Leading Hispanic Influencers in 2023, 1. He is known as one of the most popular Hispanic influencers in the United States and has received numerous awards from organizations such as ALMA Awards where he won Best Actor for Instructions Not Included in 2014. She has also been featured in many prestigious outlets, including Harpers Bazaar, Forbes, Womens Wear Daily, Vogue, and Glamour, to name a few. YouTube - Lele Pons - 17.8m subscribers. See the top 5419 Chicago, Illinois influencers. Her rise to social media stardom helped her land many successful collaborations with prominent fashion brands such as Dolce & Gabbana, Gucci, Coach, Chanel, Dior, and Nordstrom, as well as beauty brands like Sephora, Givenchy Beauty, TRESemm, and may more. Overall Hispanic influencers in the United States have become beacons within their communities inspiring people through their actions, and showing them what can be achieved when hard work meets ambition. It is important to note this includes 4,869,400 Latinos living with a disability in the U.S. Only 37 percent of working-age Latinos with disabilities are employed in the U.S., compared to 73.9 percent of working-age Latinos without disabilities. In August 2013, he founded his company Luque Social Gamer SL. The heart of Latino Chicago is found in the Pilsen and Little Village neighborhoods on the city's Southwest Side. Cabrera Capital Markets, Cabrera Capital Partners, Managing partner, co-head, Midwest advisory practice, U.S. District Court for the Northern District of Illinois, Hispanic Information Technology Executive Council, American Red Cross of Chicago & Northern Illinois. Shortly after, she joined the Biden/Harris Presidential Campaign as deputy director of Latino/Spanish media. Hispanic influencers are not only effective at reaching Latin audiences, but they also have a deep understanding of Hispanic culture. The wards 6, 8, 15, 16, 17, 20, 24 and 34 all saw a decrease of between 2,193 and 4,376 residents during the six-year period, according to the census data. This Dominican Republic native started her fitness journey as an act of self-love after she struggled with depression. Mix the New York City hustle mindset with midwestern generosity and you get a unique kind of person: a Chicagoan. In 2020, she served as director of special projects in the office of public engagement for the Democratic National Convention. Gutirrez has covered everything from immigration reform, severe weather, and festivals. Through her various works and efforts, Kim received the Agent of Change award from Univisions Premios Juventud and has also been recognized in various publications, including Huffington Post, People, Today, Buzzfeed, and Oprah Magazine, and a lot more. Shes worked with Portillos, AT&T, the Bank of America Chicago Marathon, and more. If youre not familiar with these change-makers yet you soon will be, because their influence and impact will only grow stronger through the decades. Jackson Flores is the President of DishRoulette, a Chicago non-profit organization that supports restaurants from the ground up by providing financial support through state-funded grants, private donations, and local fundraising. She has over 139 million followers on Instagram, uses her account to share photos and videos of her work, her personal life, and her political views, and is considered one of the most famous Latina Instagram influencers. 5. With Hispanic Heritage Month upon us, SI is honoring the 30 most influential Latinos in sports who aren't athletes: the coaches, journalists, CEOs and other innovators who shape American sports. This Venezuelan stunner launched Oh Lola!, a fashion, beauty, and lifestyle blog dedicated to providing the latest fashion and beauty trends, local events, and personal style. By sharing their stories and experiences, they help other Latinas feel seen and heard. He is also best known for his quirky impersonations of international artists, including Michael Jackson, Selena Gomez, Shakira, and more. As one of the top Latina Instagram influencers, she has talked about how she has dealt with depression and anxiety, and she has even shared screenshots of her therapy sessions on Instagram. TIFFANY GARCIA HERRERA @tiffyquake (1.3M), 25. Hispanic YouTubers often explore topics related to food, music, clothing, and language that reflect the different cultural influences experienced by people in different parts of Latin America or even within countries like the US where theres a great variety of cultures blending. Their ability to connect brands with Latin American audiences is remarkable, and their influence is growing. Hispanic YouTubers come from different backgrounds and cultures which makes their videos unique and entertaining. Moreover, top Latino influencers are seen as both knowledgeable and authentic figures that can speak to their audiences shared values and experiences. Michelle Lewin is a Venezuelan model, fitness guru, bodybuilder, and one of the Top Latin Influencers. Her channel gained recognition after posting celebrity-inspired makeup as well as creative makeup tutorials. Panamanian blogger and Influencer, Pam Arias, shares her love for fashion, beauty, and travel through her personal style and lifestyle blog, The Girl from Panama. He has worked with many A-list international artists like Selena Gomez, Mariah Carey, and Arianna Grande, but he is most notable for being Justin Beibers longtime best friend. They dont try to be someone theyre not; they share their true selves with their followers. Hes been credited with bringing Reggaeton into mainstream American pop culture by collaborating with artists such as Cardi B, Camila Cabello, Pitbull, Pharrell Williams, and Beyonce. 1. She launched her YouTube channel in 2006 and started uploading makeup tutorials. Growing up with muscular dystrophy, this Dominican-American charmer didnt let her disability shatter her love for fashion. Latinas Uprising helps new and aspiring attorneys through the higher education maze and provides tools to overcome the systemic barriers of law school. Top Chicago, Illinois Influencers. Credit: The Daily Line. There's certainly plenty of stigma against women of a certain age, but there are amazing women who are shattering those stereotypes, and Lorraine C. Ladish is one of them. Finally, by working alongside top Latino influencers, brands benefit from these experts well-established relationships within the community making it easier for companies to break into new markets and gain visibility within target audiences. 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